Released on: September 16, 2008, 1:50 pm

Press Release Author: Apress

Industry: Media

Press Release Summary: Tech book publisher Apress announces their titles can be
found on Kindle.

Press Release Body: Berkeley, CA—Tuesday 16th September 2008—Technology publisher
Apress today announced that over 200 Apress books are now available direct from the
Kindle Store as Kindle Editions and that it is committed to making its entire
catalog available on Kindle by the end of 2008.

Apress has long supported the needs of its professional IT developer audience, by
making its entire list of published books available as eBooks since 2005 via the
Apress eBookshop: http://eBookshop.apress.com. The decision to make all Apress books
available as Kindle Editions stems from the continued commitment of the technology
publisher to providing information to its readers in the way they need and want.
Apress books will be available in the Kindle Store immediately on publication by
parallel release with its own PDF eBooks.

According to the President of Apress, Paul Manning, “Kindle combines the readability
of paper and the ease of the internet. It appears to be an ideal match for the
technically savvy professional who is the core of the Apress customer base. We have
very high hopes for customer demand for our technical products in this versatile
format.”

“Kindle is reigniting a love of reading—after purchasing a Kindle, customers
purchase, on average, just as many physical books, and their total book purchases on
Amazon increase by more than double,” said Jay Marine, Director of Product
Management for Amazon Kindle. “This commitment from Apress moves us closer to our
vision for Kindle, which is to make any book, ever printed, in any language
available wirelessly in less than 60 seconds.”


Currently, over 200 Apress titles are available on Amazon as Kindle Editions. The
list includes bestselling books such as

Founders at Work: Stories of Startups’ Early Days by Jessica Livingston;
Pro LINQ: Language Integrated Query in C# 2008 by Joseph C. Rattz;
The Game Maker’s Apprentice: Game Development for Beginners by Jacob Habgood and
Mark Overmars;
Beginning PHP and MySQL: From Novice to Professional, Third Edition by W. Jason
Gilmore;
Beginning ASP.NET 3.5 in C# 2008: From Novice to Professional, Second Edition by
Matthew MacDonald;
SharePoint 2007 User’s Guide: Learning Microsoft’s Collaboration and Productivity
Platform by Seth Bates and Tony Smith.


About Apress: Apress Inc., based in Berkeley, California, is the fastest-growing
publisher of technical books in the world today. It is dedicated to meeting the
needs of IT professionals, from novice to expert. Apress is devoted to publishing
titles of the highest quality and has compiled a team of authors that is a “Who’s
Who” of the high-tech industry.

Amazon Kindle is Amazon’s revolutionary portable reader that wirelessly downloads
books, blogs, magazines, newspapers and personal documents to a crisp,
high-resolution electronic paper display that looks and reads like real paper, even
in bright sunlight. More than 170,000 books are now available in the Kindle Store,
including New York Times Best Sellers and New Releases, which are $9.99, unless
marked otherwise. Kindle is available today for $359 at http://amazon.com/kindle.


Web Site: http://www.apress.com

Contact Details: Stephanie Parker
2855 Telegraph Ave, Suite 600
Berkeley, CA 94705
510-549-5930 (Phone)
510-549-5939 (Fax)
stephanieparker@apress.com